Develop Processes for Sales Teams to Maximize Efficiency Across the Board
Technology companies are fantastic at providing a solution or service to their customers, but struggle to expand their client base due to a lack of process when it comes to their sales teams. It’s critical to know what you know, and know what you don’t know. Without the proper training and onboarding processes in place for a technology company’s sales organization, the likelihood of hitting quota or making a successful long-term hire are lower than most would like — leading to high turnover, high recruitment costs, and missed profit goals.
Hiring Challenges
- Coming up with a defined shortlist of needed credentials (i.e., technology skills vs. sales skills)
- Identifying who to hire for vacant positions
- Hiring for different sales roles (inside, outside, acct mgrs) for their specific business
- Lacking knowledge of how to hire a sales leader or how to screen for sales leadership competence\
Sales Challenges
- Missing consultative sales skills
- Converting demos into new customers
- Training entry-level salespeople who need to improve their sales skills
- Building teams with elite sales skills and senior sales leadership capable of converting larger prospects into clients
- Getting past the gatekeeper, resulting in low amounts of scheduled appointments
Leadership Challenges
- Needing to diversify their client base since too many technology companies rely on 1 or 2 top customers
- Transforming a technology company into a sales company that offers phenomenal solutions
- Hiring and managing a remote sales force to operate effectively in today’s modern sales world
- Hiring top talent in a tight labor market and crowded industry
- Missing the mark at coaching, motivating, and holding their people accountable to activities and results
When our clients enroll in Topaz, they can hire, train, develop, manage, and succeed with a level of confidence they’ve never had before. Our dynamic Metahire, Buyer Facilitator, and Sales Leadership training, workshops, role practices, and more are the perfect solutions for technology companies looking to become sales experts and develop a true sales process in their organizations. Make a wise investment of time, money and resources by enrolling in Topaz today.
