Topaz Case Study
Sales Training Brings 2x Monthly Sales Volume for Pest Control Company
Sales training and consulting
Sales hiring system
Leadership mentoring
The Bug Master relied heavily on inbound leads and repeat business, which limited their potential for aggressive growth and expansion in the competitive pest control market.
Their sales hiring process lacked standardization and efficiency, leading to inconsistent quality in new hires and missed opportunities to build a robust sales force.
While technically sound in operations, The Bug Master’s sales team was not achieving its potential at the individual level, which hampered the company’s ability to scale effectively.
Topaz implemented the Metahire Sales Hiring System to standardize and enhance The Bug Master’s recruitment process. This included detailed pre-hire assessments, tailored interview techniques, and specific role-play scenarios that ensured only the best candidates were selected.
Through the Buyer Facilitator training, we transformed the sales approach of The Bug Master’s team, fostering a culture where salespeople excel in identifying and solving client’s pest problems effectively. This training not only improved their engagement tactics but also ingrained a consultative sales philosophy company-wide.
We introduced leadership training that instilled a sense of ownership and accountability in all team members, regardless of their role. This initiative motivated employees to take proactive steps in influencing the company’s success, enhancing team dynamics and individual performance.
Our ongoing online learning modules and training refreshers provided by Metahire and Buyer Facilitator ensured that The Bug Master’s team stayed current with the latest sales strategies and techniques. This setup helped maintain high standards in sales operations and eased the onboarding of new hires.
The implementation of Topaz’s methodologies marked a turning point for The Bug Master.
With over 90% of its recruitment process standardized, the company saw a significant reduction in time spent on hiring and a sharper focus on acquiring top talent.
Sales metrics saw dramatic improvements, with an average doubling in monthly sales per salesperson.
The streamlined recruitment process and enriched sales culture enabled The Bug Master to achieve rapid and sustainable growth, setting a new benchmark in the pest control industry in Texas.
